The People behind VROC

Behind every great product there is a team hard at work, making it all possible - and VROC is no exception.

Get to know our teams in Australia, South East Asia, United Kingdom and the Middle East

head office (Australia)

From our headoffice in Perth, Western Australia, our development and executive teams work with partners, clients and distributors across the globe

Trevor Bloch

Group Chief Executive Officer

One of the driving forces behind VROC, founder and CEO Trevor Bloch is able to combine his extensive experience working in traditional consulting engineering and tech startups to provide the company with the vision it needs to succeed in this new field of industrial information technology. A determined leader, Trevor is always looking for ways in which VROC can push the envelope and deliver their clients results that far exceed their expectations.

Connect with Trevor on LinkedIn

Jennifer Reyes

Group Chief Operating Officer

An extremely experienced Director of Operations with extensive background in IT & services as well as the petroleum, energy, strategic planning and oil & gas industries, Jennifer plays a vital part in ensuring that the VROC machine keeps running smoothly and is able to consistently grow and develop.

Connect with Jennifer on LinkedIn

Harry Bloch

Group Chief Financial Officer

A CPA qualified professional with decades of experience working in the oil, gas & resources industries in Australia and South-East Asia, Harry has the in-depth understanding of finance, industry and cutting-edge technology necessary to ensure that VROC is able to work closely with our clients, understand their financial needs and ensure that we’re delivering them with the best possible outcomes.

Connect with Harry on LinkedIn


Global Marketing Manager

With a broad advertising, brand and digital marketing background, Megan is has joined VROC as Global Marketing Manager. Having worked across a wide spectrum of industries and amongst start-ups, state and local government as well as large corporates, Megan is the powerhouse behind the VROC brand.  If you have a media enquiry, an event or conference invitation or content request, she can assist.

Connect with Megan on LinkedIn

Juarez Salih Lowe

Chief Executive Officer, VROC South East Asia

Juarez has over 20 years of experience in law, sales and marketing and developing businesses. He has been involved in consumer analytics working with companies such as Mitsubishi, Mercedes Benz, Johnson & Johnson and BMW as well as luxury watch brands. With the power of AI analytics, he is able to transfer that knowledge to machine analytics. Under his leadership, VROC South East Asia is currently working with an established oil and gas multinational to use big data for a truly predictive maintenance solution. He and his team have also expanded to Asia, Europe and the Middle East and are responsible for the growth of predictive maintenance solution versus a condition based/parameter monitoring system.

Connect with Juarez on LinkedIn


Chief Operating Officer, VROC South East Asia

With over 20 years of high technology transfer experience across APAC from design to full implementation, Aik is well versed with all aspects of ensuring a successful deployment. One of his key strengths is the ability to work cross culture and the ability to understand and adapt to the needs of the clients. His working experience encompasses various geographical locations from Malaysia to Costa Rica, from USA to China. 

Connect with Aik on LinkedIn

Ian Anderson

Chief Executive Officer, VROC UK

Ian is an experienced director with a demonstrated history of working in many industries. Skilled in Negotiation, Sales, Customer Relationship Management (CRM), Management, and Account Management he heads up the VROC UK office, leading the charge to bring digital transformation to companies across the UK.

Connect with Ian on LinkedIn

Jonathan Cowie

Business Development Manager, VROC UK

A highly motivated and enthusiastic Business Development & Sales Manager based in Aberdeen covering the UK, Europe and Middle East Regions. Jonathan's key role and responsibility is to open new areas of business in the field of Artificial Intelligence across all Energy Sectors, with a focus on companies that are looking to significantly reduce operating costs through  technology that allows them to view the overall health of their assets in real time thus allowing them to make better business decisions. 

Connect with Jonathan on LinkedIn

Joe Ross

Business Development Consultant, VROC UK

A highly adept and proven entrepreneur & Business Development Consultant, Joe brings quantified business experience in his role. His role with VROC is to establish and open new areas of business across all energy sectors, Smart Cities, batch operators, chemical, aerospace & defence. Joe's focus is around using VROC's technology to offer a better insight of the overall health of assets in real time, thus allowing businesses to make huge savings in operational processes and better their business decisions annually to give clients a competitive advantage for their market.

Connect with Joe on LinkedIn


Aymen Elbilly

Business Development Manager IAC - Middle East

Aymen brings to the VROC team an exceptional market knowledge of the Middle East, having formulated in excess of 40 alliances, joint ventures and partnerships in the region. Backed up by many years of contract management, project management and dispute resolution in addition to his Law degree. Aymen is solutions focused and well placed to bring digital transformation to companies in the Middle East.  

 Connect with Aymen on LinkedIn